Certificate in Business Administration for Physicians Program 2004

Why choose SMA/Auburn’s
Certificate in
Business Administration for Physicians Program

Distance learning requires no travel and is convenient to your schedule.
Earn 100 credits of CME!
Benefit from Auburn’s state-of-the-art distance learning capabilities.
Auburn University is accredited by the American Assembly of Collegiate Schools of Business.
Fees are less than those of other certificate programs.
Students receive information to contact the instructor of every module for assistance.
Course Website and on-line bulletin board are provided for exchange between students and instructors.
Certificate hours satisfy the core foundation requirement for the On-Campus and Outreach MBA Programs at Auburn University. While there is no core foundation requirement for Auburn’s Physician Executive MBA (PEMBA) program, the Certificate in Business Administration for Physicians program provides an excellent preparation for the content and methods of delivery of the PEMBA program.

Learning Objectives

At the conclusion of this program, participants should be able to:

UNDERSTAND the basic leadership and management theories and their application in healthcare;
COMPREHEND the concepts and principles of accounting;
DEVELOP insight into financial issues with particular emphasis on healthcare;
EXAMINE marketing strategies for healthcare services;
UNDERSTAND the impact of employment laws and labor relations laws on healthcare institutions;
DETERMINE the regulatory and legal constraints that affect the healthcare industry;
UTILIZE basic behavioral theory and techniques;
EVALUATE managed care contracts, fee schedules, capitation schedules, and other risk-sharing models;
ANALYZE the requisites, demands, processes and methods of planning in a healthcare environment;
ADDRESS technological aspects of management as it relates to computer software used for business development and healthcare billing.

Southern Medical Association is accredited by the Accreditation Council for Continuing Medical Education to sponsor continuing medical education for physicians. As an accredited sponsor, SMA is proud to present the Certificate in Business Administration for Physicians Program to address your intellectual and practice needs and contribute to your continuing medical education requirements for medical licensing.